2014 was an important year for search engine optimization experts, with one of biggest algorithm changes by Google in almost a decade. Some said that SEO was as good as dead. But, that is not true, as SEO is not dead, but evolving. With the changes, it is a better to have varied sources of traffic, as organic SEO is going to get more challenging. Going towards 2015, much of what you knew in 2014 is still going to be applicable. However, there are some important things you should keep in mind, while dealing with search engine optimization this year.
- Content marketing is more crucial than ever
- Original content is becoming more and more important
- Social Media